Marketing Lessons Cannabis Brands Are Learning From The Lockdown
The pandemic has had a significant impact on all industries - some worse than others. The restaurant industry nearly collapsed. Malls are cripled. Movie theaters may never recover. The cannabis industry is no different in feeling the impact of prolonged
How COVID-19 changed the Cannabis industry
Since the start of the pandemic, consumers have been experiencing heightened anxiety over looming fears – their jobs, their health, economy, food, etc. The cannabis industry recognized an opportunity and transformed itself by demonstrating resiliency, business maturity, and establishing itself