New Google My Business Attributes Dispensaries Need to Use
Google has launched new ways to inform consumers what the place has to offer. Attributes are visible in business listings within Google Search and Maps. Some of the most commonly used among restaurants are Dine-in, Take-Out, Delivery. Given the times we
Marketing Lessons Cannabis Brands Are Learning From The Lockdown
The pandemic has had a significant impact on all industries - some worse than others. The restaurant industry nearly collapsed. Malls are cripled. Movie theaters may never recover. The cannabis industry is no different in feeling the impact of prolonged
Why you need a content marketing strategy in the cannabis industry?
Why is content marketing important for the cannabis industry? Content marketing isn’t just a smart strategy cannabis brands or dispensaries or ancillary products to employ, global household brands spend millions on content marketing. Brands like Nestle, Disney, Unilever etc. have robust
How COVID-19 changed the Cannabis industry
Since the start of the pandemic, consumers have been experiencing heightened anxiety over looming fears – their jobs, their health, economy, food, etc. The cannabis industry recognized an opportunity and transformed itself by demonstrating resiliency, business maturity, and establishing itself